Define A Blog

December 8, 2008 | Leave a Comment

A Blog can be anything you want them to be.

A blog can be a channel for your creativity and communication to the world. It connects people, allows the individual to be heard and empowers everyday people like you and I. Blogs also provides individuals with a publishing a publishing tool that has the potential to generate income. For many people, blogging can change their life.

A Blog is essentially a website. A Blog is content publishing system that an average computer user can use to publish his content on the internet. If you can write an email, you can publish a blog. All you have to do is to chose the format of your blog. In my opinion, the easiest to use is WordPress.

Blogs allow the blogger and the reader to interact. Readers can comment on the blog post and thus begin an exchange. The ability to exchange ideas and opinions is what makes a blog so dynamic in nature. When a group of like-minded individuals gather to exchange information, this can quickly morph into a community. Many blogs also have a forum so that the community can interact and create an amazing knowledge base.

Blogs are also trusted sources of infornation, and the blogger can be percieved as an expert in their field, on the internet and offline world. Content on a blog is not static, it gets updated as new information is available and from the exchange of ideas from the readers. Blogs are also regarded as unbiased.

To build a reader base, blogs need solid content and quality traffic. When this happens, monetization can take place. Without traffic, a blog might as well not exist. As anyone who has been blogging for any period of time knows, getting traffic is the biggest challenge a blogger will face.

Internet Marketing Hype

November 28, 2008 | Leave a Comment

People complain that there is a lot of hype in internet marketing. That it is easy to make money online, or how all you need to make money online is to buy a certain product. Make $200 sales a day or $1,000 sales a day. How about how certain products will kill a certain company, or destroy them, or dominate this or the other? Or how you can rip off the big brother because big brother can afford the loss.

The truth is internet marketing is marketing, and marketing is all about the hype. Is there an ounce of truth in the internet marketing claims? Yes, I believe it is true. But just because it is possible doesn’t mean that it is probable. An internet marketer may have achieved success with his methods, however doesn’t mean that those methods are suitable for everyone. Personally, I think it’s more a case of finding a method that works for you, and keep refining or expanding that method into a system.

All is fair in the game of marketing, as long as there is a grain of truth in the sales copy. As long as the internet marketer has produced results, he is entitled to market his product in the best possible light. Look at the off-line traditional advertising, just because a hair product can make your hair look good, it’s not going to turn you into Brad Pitt. But as long as the product works on your hair, the marketer can use Brad Pitt to sell his product.

At the end of the day, it comes down to the basics that work. Stop chasing after every new system that are being sold, or something that promises quick results. It may work for someone who has been in the game long enough, or for someone who has a mentor to guide him. For the rest of us, we just keep our expectations realistic, and do what we enjoy. If something works, improve it. If it doesn’t lose it, have an exit strategy in place.

Email Promos Exposed

October 8, 2008 | 3 Comments

This is a Michael Rasmussen’s EMAIL PROMOS EXPOSED video series: How To Write Killer Email Promos That Gets Results!

If you have already seen Michael Rasmussen’s MINISITE PROFITS EXPOSED, you will know what to expect from his video series. As always, the videos are of very high quality and the information is superb. The reason why this report is filed under articles is because I wanted to get the word out to you. The review will come later. If you have previously seen Michael Rasmussen’s products, you wouldn’t wait for the review anyway.

If you have ever had a problem writing an email promo, or have trouble knowing just how to say it, Email Promos Exposed promises to solve that problem for you. Michael Rasmussen will walk you through the process of creating email promos step by step.

For starters, this Email Promos Exposed will talk about:

  • The mindset you need in order to write a killer promo.
  • The different tools you need before you get started.
  • How to keep your emails focused.
  • How to create an outline that practically writes the email by itself.

Michael Rasmussen will go on to discuss:

  • The subject line
  • The opening
  • The body copy
  • The call to action
  • The use of P.S.
  • Common mistakes people make
  • Follow-up emails
  • How to write a back end promo

You can sign-up here for Michael Rasmussen’s Email Promos Exposed.

INTERNET GURU SAYS - Part 1

August 11, 2008 | Leave a Comment

Internet guru theme

Question #1:
“I’ve got a product, a squeeze page, an auto-responder, and a blog. I am posting on my blog and writing articles. Now what do I do next?”

Internet Guru says:
I recommend that you focus on doing three things:

  1. Write articles for submission to directories like ezinearticles.com. Target your keywords well in your articles. Use your keywords in each of your article titles, sprinkle it reasonably in your article body, and put it in your resource box link back to your site. Use Google’s keyword tool to find keywords that get decent traffic but isn’t saturated with competition.
  2. Hold back on the information in your published articles. You want to make the reader visit your site for the rest. Also include the keyword in your title tag for the page you link to from your article.
  3. Research on your topic to find content. You can use 3 sources for information for each article, and then write your own article by summarizing the key points.

Question #2:
“If you had to start from scratch, and if you only have $100, how would you do it?”

Internet Guru says:
If I had to start from scratch with just $100, I would start by looking for desperate buyers in a given niche market. Who has a problem that they really need an answer to?

You can Google this, type“[your niche] forum” and find active forums with people who are desperate for solutions. There’s no real science to this, it’s more an art. Then I do some online research, in article directories, and relevant theme sites. When I have sufficient information, write a short, simple report, tell them my solution to solving the problem.

When I have written my report, I will buy a domain for that niche market and I’d buy a month of hosting. There are a lot of domain registration and web hosting options available. Then I’d sign up for an auto-responder to build a list, which is where you’ll make most of your money.

Then, I’d set up a squeeze page on my domain.

Next, I would write articles to drive traffic to my site, and submit them to EzineArticles.com. Then I would create a Squidoo lens to help drive traffic to my site. I also would set up a Blogger blog to drive even more traffic to my site.

Let’s see how much I have spent: Domain name - $9, Hosting - $10, auto-responder - $19. I have spent $38, so I still have $62 to spend in case I need to.

That’s a solid start. Writing articles, Squidoo and Blogging are free ways to generate traffic to my site. There are no guarantees, but it has worked for plenty of people and the odds look good.

It is about picking a good niche, and focusing on desperate buyers only.

Question #3:
“I have a new website, and I need to start generating traffic. What is the first thing I should do to get traffic? Write some articles? Create Squidoo lenses? Do Link exchange?”

Internet Guru says:
Before you start on PPC ads, such as AdWords, start with proven methods that are free and can work well.

Article marketing is a great place to start; you don’t have to write great content, solid and helpful content will do the trick. I have shown you how already and Google loves Squidoo. Give these a shot and see what happens. You can also try some forum marketing in your niche; some forums allow your forum signature to link back to your site.

Question #4:
“What are the common mistakes people make when starting out on the internet?”

Internet Guru says:
These are three mistakes that everybody needs to avoid, and I had to learn this the hard way.

  1. Not focusing on a market with an urgent need, a market where the person has an urgent need for a solution to a known problem. This is MARKETING, so you need to focus on your target market first, not your product. If you pick the right market, they’ll buy the product you offer them.
  2. Not building a list. Get started on building your list right away. That’s what will build your income stream. Front-end sales are great, but your sales on the back-end are generally more profitable over time.
  3. Making things too complicated, or getting too focused on the technical details. It doesn’t matter if your site looks the best. Just get it up and start selling!

So that’s three mistakes for you. I’m sure somebody else can come up with others that are equally important.

Question #5:
“How does a beginner like me find a profitable niche?”

Internet Guru says:
Finding a profitable niche is really more an art than a science. The main idea is finding a product to match with the market. You want to find a topic which you have knowledge of or a passion for. You can try doing it like this:

  1. Use a site like EzineArticles.com to get some ideas. You can see what the popular topics or niches are.
  2. Make a list of possible keywords and use Google’s free keyword tool to get even more suggestions and to see how much traffic they get. Look at long tail keywords and see if you can decrease your competition.

Question #6:
“My question is, does it matter that there is a lot of competition in the market I want to enter? What if I have had 15 years of experience in that market segment?”

Internet Guru says:
Let’s say that your market is the fat loss and muscle building market. This market is saturated because it is such a profitable market. To make a move into this market, you need to have a unique selling proposition. You can target a sub-niche, such as older man/woman, people recovering from illness or maybe someone for whom being over-weight is an immediate health concern. With your experience, you can get great testimonials from your clients; create a great product that covers a desperate need people have.

That’s the key, your USP, a sub-niche, a desperate market, and a great product.

Question #7:
“How can I build a big list fast? What kind of offers should I give to get people interested in opting-in to my list?”

Internet Guru says:
Everybody wants fast, but that’s really the wrong focus. The right focus is SIMPLE. How can you start building and selling to a list in the simplest way? Don’t make things complicated.

You want to get your offer in front of as many people as possible, and offer something compelling for FREE. It’s that simple. Adwords is fast, but it also can cost you a lot of money if you have not used adwords before. I suggest that you use free methods until you get some sales and you know what converts.

Your offer can be something like products which you have resale rights to. You can buy these in a lot of places; just make sure you get the resale rights with it. It could be an e-course, a free report, a subscription to your newsletter, or a product update.

What you really need to figure out is what you can offer people as an enticement to sign up. Before somebody will give you his email, he wants to know what’s in it for him.

Question #8:
“What makes a good squeeze page?”

Internet Guru says:
Your squeeze page offer can be anything you want, as long as you are offer a solution to solve their problem.

Your squeeze page must have a killer headline with your key benefit or solved problem in it. You can include bullets to highlight the benefits of your content. That doesn’t mean features. An ebook with 100 pages isn’t a benefit, that’s a feature. You have to translate them to how it can benefit the reader. Include your call to action by using a sign-up form.

Question #9:
“I have a question about home pages for affiliate marketing sites. Essentially I built a content site targeting different keywords with PLR articles but always wonder what I should do with the home page. Do I just put another article on it like the other pages or do you have a special technique for the home page?”

Internet Guru says:
Here are 2 ways you can do this:

  1. If you are marketing one affiliate product, you can put a review of the product on your home page and ask for an email address before you send them to the affiliate sales page.
  2. If you are promoting multiple affiliate products, you can either:
  • Promote a single good seller there.
  • Treat your home page as sort of an online store. Create little teaser blurbs for your various products. Then, link each of the products to the review article that links to the affiliate sales page.

Question #10:
“What’s the core set of skills critical for becoming successful online?”

Internet Guru says:
Here are the core skills, and they’re really ALWAYS the core skills:

  1. Copywriting. Good copy sells. Period. You have only words to sell stuff online.
  2. Marketing. Doing all the things, including advertising, that will attract people to your offers.
  3. Come up with creative ideas. This is where you find your angle, how you develop a unique selling proposition.
  4. Test everything. Be it your keywords, ad copy, or sales letter. If they work, scale up.
  5. Finding markets that are not too competitive. Market analysis is a skill you need to develop.

Average Joe Marketer

July 31, 2008 | Leave a Comment

What is the Average Joe Marketer package about?

The AJM Package has been hotly debated, and still is a common topic of discussion on many internet marketing forums. Most people who bought the AJM are praising the package as a unique work and are helping them increase their income from the internet. While others believe it to be a dubious scam which has stopped them from investing in this package.

“You can take a look at the Average Joe Marketer Package here.

The Average Joe Marketer Package is ideally geared towards the beginner in internet marketing. The course explains the importance of a niche market,and how to best capitalize on it. It is a blueprint designed to teach you how to research and dominate your niche, by creating products, in your desired niche. You do not have to be a marketing genius to implement the methods described in the Average Joe Marketer package.

When you buy AJM package, you’ll receive 4 eBooks, each one particularly designed to teach you how to make money in a certain way by niche marketing. You will be taught and given lessons on how to locate the most profitable niches, create products in those niches and to market them.

The KEY LESSION: The Money Is In The Niche!

You’ll get 12 video tutorials on how to create effective sales letters that convert your traffic. You will receive tutorials on article marketing and how to write effective Google ads, and more.

Average Joe Marketer will also discuss various other aspects of internet marketing like PPC (Pay Per Click) advertising, ClickBank, SEO (Search Engine Optimization), eBay wholesalers and powersellers.

Average Joe Marketer states that your income will rise in two stages, in the first stage up to $200 level a day. In the next stage, your income will be at the $1000 level per day. Each individual will have a unique experience with the program, and the outcome of that will depend on how well you implement and execute your strategies. If an individual has poor work ethics and fails to implement his strategies, then obviously, he will not get much out of this. Like all programs, your level of success depends on your mindset.

“CLICK HERE TO READ ABOUT AVERAGE JOE MARKETER”

Submit Your Article

July 17, 2008 | Leave a Comment

The reason why internet marketers publish articles is to get traffic. Basically, you write a 400 words article and submit to an article publisher like EzineArticles.com.

Your Goal:

  1. To get targeted traffic to your website.
  2. To boast your search engine ranking.

Method:

You use the same method as I outlined in my previous article.

1. You chose a keyword that you want to write about. You want a keyword that readers search for.

2. Write your article. The layout and style of your article should look something like this.

  • Title - Your keyword here
  • Introduction - 100 words
  • Body - 3 to 4 paragraphs, 300 to 400 words
  • Summary - 50 words
  • Author Bio - Your link to your website

3. When you have finished and check through your article, you submit it to an article directory such as www.EzineArticles.com or www.GoArticles.com. Remember to keep your work original and unique. Do not pass off other people’s work as your own.

This method might take some time for you to reap the benefits. Don’t give up, keep up a steady stream of articles. If you don’t see results, you might also want to change your keyword around. Article marketing works, you just need to get your niche right.

Your First Mini-site

July 11, 2008 | Leave a Comment

If you are designing your first website, you may want to start off with your mini site. Websites comes in many forms. A mini website, or mini-site, usually has only a few web pages. If you are building your first website, you can get done faster with a mini-site. Then with the time you have saved, spend it on traffic-building.

When designing a mini-site, just keep this in mind. Tip #1: KEEP IT SIMPLE.

Your aim is to create a professional looking website that has a fast loading time. You know what happens when you land on a website that takes forever to load? That’s right, you click away. Just like everyone else. So, you want your webpage to fully on your visitor’s web browser before they have a chance to click away.

You can get your webpage to load fast by keeping it as simple as it needs to be.

  • Forget about the flashy, blinking, animated images. Loss it!
  • Don’t use more than a few static images.
  • 2 to 3 colours on your website ought to do it.
  • Use fonts commonly found on most PC, like, arial, verdana.

Basically, you is what you do when you design your first mini-site:

  1. Plan your website.
  2. Focus on your message.
  3. Select the colours that compliment your message.
  4. Insert the necessary graphics to emphasize your message.
  5. Include the necessary tools you need.